Many decades ago, I was wondering when I first heard the “Queen City of the South” monicker of Iloilo City because I thought it belonged to Cebu City. It was only later when I learned from reading that there was a time when Iloilo City can stand toe-to-toe with Cebu City and that it had a great past entering the 20th century. And that standing was propped up when sugar cane was still gold.
One of the requisites for a city to be great is not only manufacturing. It must also have great transportation links and this is one ace of Cebu City. Cebu has so many shipping companies with many routes and ports of call and so the goods of Cebu reach many islands and places. Conversely, goods needed by Cebu including food to feed its big populace are always available with reasonable prices. Like when I see packed vegetables from Bukidnon, I know many of it are headed to Cebu. I will also then see ads for Fighter Wine which is needed to fuel the muscles of the farmers and cargadores handling those vegetables.
There are probably many reasons why over the decades Cebu City outstripped Iloilo City. And one of those reasons is probably the difference in their shipping where Cebu City far outstrips Iloilo City. While Cebu has a dozen or so homegrown passenger shipping companies some of which are of national stature, Iloilo can barely list a few and most are small. Add to this the fact that Cebu City has perhaps two dozen or more cargo shipping companies and LCT operators while Iloilo City has only a few. These differences alone are more than reason for the disparity of the two cities now. An industry like shipping has a multiplier effect. And that is the reason why Cebu has Tayud, the Navotas counterpart of the shipyard row in the south. And Cebu has many mariners each of whom if deployed abroad contribute to the the economy of their hometowns.
There was a proposal for a petition to be sent to 2GO for the revival of Cebu Ferries. I respectfully disagree. There are so many Visayas and Visayas-Mindanao shipping companies already and some had shown great growth and aggressiveness in the past and among them are Cokaliong Shipping Lines, Lite Ferries, Roble Shipping and Medallion Transport. It will be hard to beat them now when they were not beaten when they were still not that strong. And factor in that the last three are also strong in cargo shipping and in transporting vehicles.
Maybe if 2GO and Negros Navigation Company (NENACO) want to expand to regional operations and maybe to bolster their bases Iloilo City and Bacolod City then they better just establish “Iloilo Ferries” rather than resurrecting Cebu Ferries. It will not be anthema to the company as they already have the equivalent of “Batangas Ferries”. This is what actually became of their Cebu Ferries when it left Visayan waters.
I think Iloilo Ferries can have five routes, to wit (this is a circular listing):
Iloilo-Puerto Princesa route
Iloilo-Bacolod-Zamboanga route with a possible extension to General Santos City
Iloilo-Bacolod-Dipolog-Cagayan de Oro route
An Iloilo hub should be able to handle transshipment to other routes like goods from Zamboanga should be transferred to a Batangas or Cebu ship if the cargo is intended for that.
Anent the third route, an Iloilo-Zamboanga ship is needed because that connection has been lost when for a century it has been existing. When that was lost the passengers have to take the uncomfortable bus which has double the transit time.
Regarding the last, why should Trans-Asia Shipping Lines and Cokaliong Shipping Lines have all the fun? That is also the reason for the second route. Why default it to Montenegro Shipping Lines and Milagrosa Shipping?
The fourth route should be able to load vehicles at reasonable rates to better fill up the ship and compete with the Dapitan-Dumaguete ferry.
Regarding the choice of ships, I suggest to just invest in 80 to 100 meter ferries just like what Trans-Asia Shipping Lines and Cokaliong Shipping Lines use. If the route is potentially weak there is no dishonor in settling for 60 to 70 meter ferries like what Aleson Shipping uses for Jolo, Bongao and Sandakan. And that is what might be needed for the Iloilo-Puerto Princesa route.
If there is a shipping line with an Iloilo hub and also serving Bacolod then products of Western Visayas (I am using the old regional grouping) will be pushed and promoted and at the same time products from other regions needed by Western Visayas will also be made available and probably at cheaper prices. Like I know how cheap some products are in Zamboanga and these are not only barter goods. George & Peter Lines is not bashful taking in canned sardines, dried fish and even ginamos for this help fill up their ship and those are really cheap and Zamboanga and the city hosts some 7 canneries.
Dipolog (not Dapitan port) doesn’t have a regular ship link to Manila. With the fourth route ship passengers can be transferred in Iloilo if they are not clients of the budget plane. That is also true for Zamboanga ship passengers to Manila which has only one liner per week.
Since Negros Navigation is Western Visayan then it is their duty to develop Western Visayan shipping. There is probably no need to take cudgels anymore for Cebu Ferries as 2GO is no longer a Central Visayan shipping company. It is Iloilo City, Bacolod City and Western Visayas that need more support now.
Now, isn’t “Iloilo Ferries” a great name? If there was a Cebu Ferries and a “Batangas Ferries”, how can that name not be possible? And shouldn’t Negros Navigation honor Iloilo too?